Az új termék bevezetéséhez felhasznált képanyag
The Visual Component of the Advertisement
Marketing Manager: Good morning Diana! Well, I think we should also decide about the picture. I’ve got the three versions on my computer, and I’d like to tell you which could be the best one.
Graphic Designer: Yes, Mr Fellows?
Marketing Manager: In my opinion, the second one seems to be the best solution.
Graphic Designer: Oh, you mean the one with the elegant woman sitting in her studio, in front of the canvas, which is on the easel?
Marketing Manager: That’s right. I like it very much!
Graphic Designer: Frankly, I also love it. I couldn’t agree more! Do you think it would be OK if I sent you the finalised version of this one in about half an hour?
Marketing Manager: Yes, that’ll be great! Thanks a lot!
Az új termék hirdetéséhez felhasznált idézet
Choosing a Quotation for the Advertisement
Graphic Designer: Good morning. This is Diana Curtis. I’d like to talk to Mr Fellows, please.
Marketing Manager: Speaking. Good morning. Well, I’ve just got the pictures in your e-mail. But before we’d decide about the picture, let me tell you about the quotation that we could also use to make the whole thing even more sophisticated.
Graphic Designer: I’m eager to hear your solution, Mr Fellows.
Marketing Manager: Well, the quote sounds as follows: “somewhere between surrealism and cubo-futurism” – Lisa Dennison, Chief Curator, Guggenheim Museum, New York City.
Graphic Designer: Oh, it sounds really sophisticated! Are there any other words or texts that you want to put on this poster?
Marketing Manager: Yes, there’s another thing. Somewhere next to the quote, you should also put the following: “Wherever you find the world’s best thinking, you’re likely to find a ThinkPad. In airports, boardrooms and galleries.”
Graphic Designer: All right. Is it OK if I send you back all these three versions in about 10 minutes with these quotes?
Marketing Manager: Yes, that would be perfect! Thanks a lot!
Hirdetés rendelése új termék bemutatásához
Ordering an Advertisement from a Graphic Designer
Marketing Manager: Good morning. This is Robert Fellows. I’m the Marketing Manager of the IBM London branch office. I wonder if I could talk to someone about making a giant poster for our new product.
Graphic Designer: Good morning. This is Diana Curtis. Could you go into more details, please?
Marketing Manager: Well, the name of this product is ThinkPad IBM Intel Inside Pentium 4. I think we should focus on a part of the brand name, which is ThinkPad in this case.
Graphic Designer: I have an idea. I think there should be someone sitting and thinking in the middle of this poster. But would that be all right if I sent you two or three possible versions in an e-mail in about an hour?
Marketing Manager: Yes, that will be fine! Thanks a lot! Good bye!
Graphic Designer: Bye-bye!